DJI Neo Drone Launch: Doubt Creeps in as August 20 Nears

The drone community is buzzing with speculation about the DJI Neo drone’s launch, initially expected on August 20, according to Igor Bogdanov (Quadro_News). However, as the date approaches without any official teasers from DJI, industry insiders are beginning to question the timeline.

Last-Minute Skepticism
With less than 24 hours to go before the supposed launch, notable DJI leakers Sara-Cool and Jasper Ellens are expressing doubts about the August 20 date. The lack of pre-launch marketing materials from DJI has raised eyebrows among drone enthusiasts and industry watchers alike.
Unusual Silence from DJI
DJI’s typical product launch strategy involves building anticipation through teasers and hints. The absence of such marketing for the Neo drone has led to growing skepticism about the launch date’s accuracy.
Potential Launch Delay
While the August 20 date was initially circulated, the silence from DJI suggests a possible postponement. Some speculate that the launch could be pushed to late August or even early September, though no official statement has been made.
Japanese Aviation Listing
Adding to the intrigue, Sara-Cool informs us that the DJI Neo drone has appeared on the official Japanese government UA registration website. This listing confirms the drone’s existence but doesn’t provide clarity on the launch timeline. According to the same source, the DJI Neo drone has Remote ID build-in, which would be a requirement for any commercial use of the drone, even though it weighs less then 250 grams.
DroneXL’s Take
The uncertainty surrounding the DJI Neo drone’s launch underscores the dynamic nature of the Drone Industry. Launch dates are often fluid, influenced by factors ranging from production challenges to strategic marketing decisions. This situation reminds us of the importance of staying informed about breaking drone news. As we’ve seen with recent product launches in the drone space, anticipation can build quickly, but patience is often required as companies fine-tune their offerings and launch strategies.
What’s your take on the potential delay of the DJI Neo drone launch? Share your thoughts in the comments section below.
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The first thing that came to my mind was the possibility that many potential buyers got quite disappointed at the leaked specifications because of the supposedly low capacity non expandable 22GB of memory and lack of RAW. I couldn’t believe DJI would release a 4K capable product and then cripple it with such small AND non expandable storage! As long as I know, DJI has never before released any product without MicroSD card slot! So maybe they saw that many potential buyers of the NEO were put off when hearing about the poor specified storage option (and no RAW on top of it), realized that this thing will flop if released with such crippling specs, and decided to postpone its release in order to redesign it and add expandable storage support? Hopefully that’s what’s happening here.